Get a DIY mentality. It may save your business. + video!

DIY = Do- it-yourself

I’m a DIY chick all the way.

I manage my own website. I create my own ads. I mounted my flatscreen this weekend by myself. Suck it.

I’m not afraid to get my hands dirty for the sake of learning, but I am afraid of screwing up.

I hate screwing up. Hate it, with a passion.

Unfortunately, screwing up is something I have to deal with every single day.

I have to embrace the fear, then get over it.

“Feel the fear and do it anyway,” as Lara Casey once told me.

Fear is natural, but my entrepreneurial nature plus my control-freak personality allows my DIY mentality to crush that fear.

I throw myself into every piece of my business and like to know how all the pieces work.

Some creative entrepreneurs sit around waaaay too long waiting for someone else to help them with an aspect of their business. Vital aspects, that should be taken care of.

And while, I’ll admit, everything isn’t for everyone, sometimes you have to roll up your sleeves and get the work done yourself.

Learn to do it yourself, because when the money gets tight and the college interns are gone for summer, who’s going to do it for you?

Don’t be afraid to learn a new skill.

My advice: Learn at least one new skill this year that helps you take better control of your business.

3 basic skills every creative entrepreneur should have.

– Know how to update your own website. I know too many creative entrepreneurs – ONE PERSON businesses, who should be getting the majority of their business online – who have no idea how to even update their site. For the love of Smashing Magazine, learn how to do basic updates yourself, in case your web guy hits the mega millions and disappears.

– Know your industry. Or at least know how to research it yourself. If you’re starting a stationery business, but you know nothing about stationery and you’re relying on hiring consultants to give you all the information you need on stationery, you’re at a disadvantage. This may sound over the top, but some people have this mentality. You have to know your industry. Period.

– Know your money. You don’t have to be an accounting genius to know you need to have money for taxes and expenses. Learn the basics of money management for your business. Some businesses can’t afford to hire accountants and you want to have a good idea of what you’re doing to avoid ending up bankrupt.

On that note. Let’s party!

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