Intention: Module 1 is all about email marketing basics. The intention of this module is to give you an overview of the features, advantages and benefits of using an email service provider as well as give you an overview of concepts we’ll go over in more detail later in this course and in corporate into your email marketing strategy.
Email Marketing Basics
The basics of what we will go over in the next 2 weeks is as follows:
Let’s dive right in.